I am always attempting to interrupt spectators’ overautomatized life routines, to shift their attention and to rupture the field of both their behavioural and ideological habits. This is often achieved by ‘making strange’ - making the familiar unfamiliar or finding the unfamiliar within the familiar. Part of that motivation is derived from my observation - and also frustration - that modern life is far too explicitly described, categorised and hypnotised. Thus modern society becomes a collection of automatic behaviour patterns generated from meticulously labelled robotic individuals. I would like my work to serve as a ‘hiccup’ - to interrupt and to disturb.